Influencer Marketing Coordinator – Agency Role

Acerca de la Empresa

Publicis Groupe Spain is part of one of the world’s largest communication groups, a global leader in marketing, communication, and digital transformation. We are committed to driving growth for our clients through creativity, technology, and data, operating across a wide range of advertising, media, and digital services. Our team in Murcia is a vibrant hub of innovation, dedicated to shaping the future of brand engagement in the Spanish market and beyond.

Descripción del Trabajo

We are seeking a dynamic and detail-oriented Influencer Marketing Coordinator to join our innovative agency team in Murcia. This role is perfect for a proactive individual with a passion for digital trends, social media, and building authentic connections. You will play a crucial role in supporting the planning, execution, and reporting of influencer marketing campaigns for a diverse portfolio of clients, ensuring seamless collaboration between brands and creators. If you thrive in a fast-paced environment and are eager to contribute to impactful campaigns, we encourage you to apply.

Responsabilidades Clave

• Assist in the identification, vetting, and outreach to relevant influencers across various social media platforms.
• Support the development of influencer marketing strategies and campaign proposals.
• Coordinate communication and logistics between clients, influencers, and internal teams.
• Track campaign performance, compile data, and assist in generating comprehensive reports.
• Monitor social media trends, competitor activities, and emerging influencer talent.
• Manage content calendars, ensuring timely delivery of influencer assets and posts.
• Handle administrative tasks related to influencer agreements, payments, and campaign documentation.
• Support the community management aspects of influencer campaigns when needed.

Habilidades Requeridas

• Proficiency in social media platforms (Instagram, TikTok, YouTube, Facebook, X/Twitter, LinkedIn).
• Excellent written and verbal communication skills in Spanish and English.
• Strong organizational and project management abilities.
• Analytical mindset with the ability to interpret data and campaign metrics.
• Familiarity with influencer marketing tools and platforms.
• Ability to work effectively in a team-oriented environment.
• Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word).

Cualificaciones Preferidas

• Bachelor's degree in Marketing, Communications, Public Relations, or a related field.
• Prior experience (internship or entry-level) in marketing, PR, or social media.
• Understanding of digital marketing principles and KPIs.
• Creative thinking with an eye for compelling content and brand storytelling.
• Experience with CRM software or project management tools.

Ventajas y Beneficios

• Competitive salary and performance bonuses.
• Comprehensive health and wellness benefits.
• Generous paid time off and public holidays.
• Opportunities for professional development and training.
• Dynamic and collaborative work environment.
• Access to a wide network of industry experts and clients.
• Hybrid work model for flexibility.
• Company-sponsored social events and team-building activities.

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