SEO Specialist (English Market) – Remote Option

Acerca de la Empresa

Booking.com, part of Booking Holdings Inc. (NASDAQ: BKNG), is the world leader in online travel and related services. With a mission to make it easier for everyone to experience the world, we connect millions of travelers with incredible places to stay. We are a dynamic, data-driven company constantly innovating to improve our user experience and global reach. Join our team and help shape the future of travel!

Descripción del Trabajo

We are seeking a talented and passionate SEO Specialist to drive organic growth for the English-speaking market. This is a fully remote position, allowing you to work from anywhere within the specified region. You will be responsible for developing and implementing effective SEO strategies, conducting comprehensive keyword research, optimizing on-page content, and monitoring performance to ensure maximum visibility and traffic. The ideal candidate will have a strong understanding of current SEO best practices, excellent analytical skills, and a proven track record of improving search rankings.

Responsabilidades Clave

• Develop and execute comprehensive SEO strategies for the English market to improve search rankings and drive organic traffic.
• Perform in-depth keyword research to identify high-value opportunities and user intent.
• Conduct technical SEO audits and provide actionable recommendations for website optimization.
• Optimize on-page content, meta descriptions, and title tags for various landing pages and articles.
• Monitor and analyze SEO performance using tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, etc.
• Stay up-to-date with the latest SEO trends, algorithm changes, and best practices.
• Collaborate with content, product, and development teams to ensure SEO best practices are integrated into all website initiatives.
• Generate regular reports on SEO performance, highlighting key insights and recommendations.
• Identify and resolve SEO issues, including broken links, crawl errors, and site architecture problems.

Habilidades Requeridas

• Proven experience as an SEO Specialist, focusing on the English market.
• Strong understanding of Google's ranking factors and SEO algorithms.
• Proficiency with SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, etc.
• Experience with keyword research, competitive analysis, and link building strategies.
• Excellent analytical skills and the ability to interpret data to make informed decisions.
• Strong written and verbal communication skills in English.
• Ability to work independently and manage multiple projects in a fast-paced environment.
• Understanding of HTML, CSS, and JavaScript for SEO purposes.
• Experience with content management systems (CMS) like WordPress.

Cualificaciones Preferidas

• Bachelor's degree in Marketing, Communications, Computer Science, or a related field.
• Experience with international SEO and localization best practices.
• Familiarity with A/B testing and conversion rate optimization (CRO) principles.
• Knowledge of SQL or Python for data analysis is a plus.
• Certifications in Google Analytics or Google Ads.

Ventajas y Beneficios

• Fully remote work option with flexible hours.
• Competitive salary and performance bonuses.
• Comprehensive health, dental, and vision insurance.
• Generous paid time off and holidays.
• Budget for professional development and training (courses, conferences).
• Employee discount program for travel and accommodations.
• Access to cutting-edge SEO tools and resources.
• Opportunity to work with a diverse and international team.
• Strong company culture focused on innovation and collaboration.

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