Lead Generation Specialist – B2B Focus

Acerca de la Empresa

Salesforce is the global leader in customer relationship management (CRM), bringing companies and customers together in the digital age. Founded in 1999, Salesforce enables companies of every size and industry to take advantage of powerful technologies—cloud, mobile, social, internet of things, artificial intelligence, voice, and blockchain—to create a 360-degree view of their customers. We empower businesses to build stronger relationships with their customers, drive growth, and innovate with confidence. Join our dynamic team in Girona and contribute to our mission of customer success.

Descripción del Trabajo

We are seeking a highly motivated and results-driven Lead Generation Specialist with a strong B2B focus to join our growing team in Girona. In this role, you will be instrumental in identifying, researching, and qualifying potential sales leads for our various cloud solutions. You will be responsible for developing and executing targeted lead generation strategies, utilizing a variety of tools and platforms to enrich our sales pipeline and support our sales team in achieving their targets. This position requires an individual with excellent communication skills, a strategic mindset, and a passion for connecting businesses with innovative solutions.

Responsabilidades Clave

• Research and identify new B2B sales opportunities through various channels, including online databases, social media, industry events, and market intelligence tools.
• Develop and execute targeted outreach campaigns (email, LinkedIn, phone calls) to engage with potential clients and qualify leads.
• Understand prospect needs and pain points to effectively position Salesforce solutions and generate interest.
• Maintain and update CRM (Salesforce, naturally!) with accurate lead information, interactions, and progress.
• Collaborate closely with the sales and marketing teams to ensure alignment on lead quality, messaging, and follow-up strategies.
• Analyze lead generation performance metrics and provide regular reports to management, identifying areas for improvement.
• Stay up-to-date with industry trends, market developments, and competitor activities to enhance lead generation efforts.

Habilidades Requeridas

• Proven experience in B2B lead generation, sales development, or a similar role.
• Strong understanding of B2B sales cycles and marketing funnel concepts.
• Excellent written and verbal communication skills in English and Spanish.
• Proficiency in using CRM software (preferably Salesforce).
• Familiarity with lead generation tools and platforms (e.g., LinkedIn Sales Navigator, ZoomInfo, Apollo.io).
• Demonstrated ability to meet and exceed lead generation targets.
• Strong research and analytical skills.

Cualificaciones Preferidas

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Experience working in the SaaS or technology industry.
• Knowledge of additional European languages is a plus.
• Experience with email marketing platforms and automation tools.
• Ability to work independently and as part of a collaborative team.

Ventajas y Beneficios

• Competitive salary and performance-based bonuses.
• Comprehensive health and wellness programs.
• Generous paid time off and holidays.
• Professional development and growth opportunities.
• Employee stock purchase program.
• Modern office environment in central Girona.
• Company-sponsored social events and team building activities.

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